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The Impact of Instagram Algorithm Changes on Follower Growth Strategies

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The Impact of Instagram Algorithm Changes on Follower Growth Strategies 1

The Basics of Instagram Algorithm Changes

Instagram is constantly updating its algorithm to keep its users engaged and interested in the content they see. The algorithm works by analyzing multiple factors before deciding what content to show to its users. Previously, users’ feeds were sorted in chronological order, but now the algorithm uses factors like user engagement, relevance, and timeliness to determine which posts to show first. These changes have significant implications for brands and individuals who rely on Instagram to grow their following.

The Impact of Instagram Algorithm Changes on Follower Growth Strategies 2

How Algorithm Changes Affect Follower Growth

The most significant impact of algorithm changes is on follower growth. In the past, accounts that posted frequently, at peak times, with relevant hashtags, could reliably gain followers. Now, Instagram gives priority to posts that generate engagement, and this can be difficult to predict. Brands and individuals must be strategic in their approach to creating content that will generate interactions from their followers. Visit this informative website includes creating posts that are visually appealing, using Instagram Stories, and using Instagram Reels. Continue your learning journey by accessing this recommended external content. buy followers instagram australia, you’ll find valuable insights and additional information about the subject.

Adapting to Algorithm Changes

The first step in adapting to Instagram algorithm changes is understanding what factors it takes into account. The algorithm prioritizes engagement, which means that posts that generate more likes, comments, and shares are more likely to appear at the top of users’ feeds. Brands and individuals should focus on creating content that generates engagement by showcasing their brand voice and creating a visual aesthetic.

Another way to adapt to algorithm changes is by using Instagram Stories, which allow users to share content that disappears after 24 hours. Stories are prioritized by the algorithm, meaning that they are often seen by more followers than standard posts. Brands can use stories to showcase their products, audience engagement, and behind-the-scenes insights into their business, which can boost follower engagement and drive sales.

Finally, brands should use Instagram Reels, Instagram’s TikTok-like feature that allows users to create short videos. Reels offer an opportunity for brands to showcase their creativity and personality, and Instagram prioritizes them in the algorithm, making them an excellent way to reach new potential followers.

Additional Strategies for Follower Growth

While adapting to algorithm changes is essential for follower growth, several other strategies can be used to grow a following. These include using hashtags, collaborating with other accounts, and hosting giveaways. Hashtags are still an important part of Instagram, as they allow posts to be found by users searching for specific topics. Collaborating with other accounts can help reach new audiences, and giveaways can drive engagement and incentivize new followers to join your account.

Additionally, brands should create content that is tailored to their target audience. This includes creating posts that resonate with followers, using the right tone of voice, and using a consistent visual aesthetic. Consistency is key to building a following, and brands should make sure that their messaging and visual identity are uniform across all posts.


Instagram algorithm changes have significantly impacted follower growth strategies, but by adapting to these changes, brands and individuals can still grow a following on the platform. Understanding the algorithm, focusing on engagement, and using Instagram Stories and Reels are all essential tactics for driving follower growth. In addition, using hashtags, collaborating with other accounts, creating tailored content, and hosting giveaways are tried-and-true strategies for building a following on Instagram. Our constant aim is to deliver a rewarding learning journey. That’s why we suggest this external resource with extra and relevant information about the subject. buy followers instagram australia, dive into the topic and learn more!